Ortiz Black Videos

Google Keyword Research-what a pain!

Google keyword research is more crucial than ever before, as Google adwords is now the world's #1 ad network.Google's arm reach 4/5 of users in 20 languages.

But, with such a reach, you and I face stiffer opposition on a daily basis. Google is making a killing.4 billion in 2007 from adwords income. I dont know how much of that money came from profitable ads, but my guess is more advertisers lost money than made money on the ads.

Lets look at the 6 main reasons that make PPC advertising so challenging:

Discovering the exact keywords
Finding the winning combination
Writing good adverts
Proper PPC Ad Placement & Positioning
Good landing pages
Testing & Tweaking

Finding the right keywords: the keywords are the key factor. If you dont have the right words that people are searching for then you won't be getting any hits on your ads. Or even worse you could get hits from people looking for other things other than what you offer.

This is a classic catch 22 situation.

You want the clicks, but you dont want every click. One click from the correct individual is worth millions of clicks from others. You really need to be careful that the keywords you use are the ones suited to searchers looking for your solutions.

But for you to find these keywords it will take alot of effort and time. Worser still, it might not work out at all. There were keyword research tools out there, but many of them were confusing to use and sometimes just as time-consuming as doing the research manually. All that's changed now with PPC Bully 2. See the next article for more information on that. We are still at the stage of crtiquing PPC. I will get to the solutions later on in this article!

Having spent all that time inresearch, now you will need to test them out. Wait! There are many stages to go. Having the right keywords is one thing, having them in the right order is way harder. It's pretty similar to taking an exam and the right answer is 786.

You could spend a lot of time but if you missed the answer by 1, you would be 100% wrong. There are no points for near misses. It's quite similar to paid per click. People are not just searching for specific words. They are searching for specific words in a specific order & specific combination.

To get the right client, you need to be extremely on the ball. Research is required in order to discover which combination works best for you.

I wont scare you off by telling you even more factors. That you need to find out what products your competition are promoting in combination with the landing pages and keywords & keyword combination that are making them a profit in order to make serious money. There is a great solution however.

PPC Bully 2 is a new program that does all the dirty work for you. See my next article for a detailed review of PPC Bully 2. 

Joell Ortiz - Call Me Feat Novel (New 2010 Official Music Video)(Dir By Rik Cordero)